PRU Structured Assets has been flagged by ASIC (Australia) for "Unlicensed (Legacy)". Note: This entity is not connected and should not be confused with Prudential Financial Inc or its subsidiary Prudential Securities Structured Assets (PSSA)
Phones: (917) 283-2979
Addresses: One New York Plaza New York New York 10292 This company appears in our regulatory warnings database. Always verify with official regulatory sources before investing or doing business with this firm. Website domain: prustructuredassets.com.
The hidden fees at PRU Structured Assets are the real scandal here. What they advertise and what they actually charge are two different things. By the time I realized how much I was paying in various fees and spreads, I had already lost a meaningful amount.
Pros: Good mobile app|Quick verification|Real-time alerts|Personal attention
Cons: No live chat on mobile
I lost a significant amount because PRU Structured Assets did not execute my stop loss during a flash crash. They said the market was illiquid. Other brokers managed to execute. I have no proof they did not trade against me. Avoid.
Pros: Customizable dashboard|Clear documentation|Easy withdrawals
Cons: Live chat only during business hours
Do not use PRU Structured Assets for anything serious. I used them for just over a year for small trades and it was okay. When I deposited a larger amount and traded more, my account was flagged, my withdrawals were delayed, and I was asked to explain my trading. They treat active traders like criminals.
Pros: Helpful community forum|Stable platform|Fast support response
Cons: Slow to add new assets
PRU Structured Assets has the worst mobile app I have ever used for investing. It crashes constantly, features that work on desktop are missing entirely, and the security implementation is questionable at best. How they released this app is beyond me.
Pros: No hidden fees|Real-time alerts|Competitive fees
Cons: Withdrawal takes 1-2 business days