Heritage Financial Inc has been flagged by ASIC (Australia) for "Unlicensed (Legacy)". Phones: 1 609 858 2749, fax 1 609 858 2750
Addresses: 103 Franklin Corner Road Trenton NJ 08648 USA This company appears in our regulatory warnings database. Always verify with official regulatory sources before investing or doing business with this firm. Website domain: www.heritagefinancialinc.com.
I wanted to transfer my portfolio from another broker to Heritage Financial Inc. They said they do not accept in-kind transfers for my asset type. I had to sell, withdraw, deposit, and rebuy - incurring taxes and spread costs. They did not tell me this before I signed up.
Pros: Helpful community forum|Full transparency|Great customer service
Cons: Limited ETF selection|No live chat on mobile
My card was charged twice by Heritage Financial Inc on the same day. I had to dispute it with my bank. Heritage Financial Inc then froze my account and said I had a negative balance because of the chargeback. They created the problem and then punished me for it.
Pros: High security standards|Transparent fees|Helpful community forum
Cons: Inactivity fee applies after 12 months
I found Heritage Financial Inc after a friend recommended them and the initial impression was positive. But for just over a year later, I have encountered so many issues that I cannot recommend them. Trades failing, charts not loading, and support tickets going unanswered for days at a time.
Pros: Multi-device support|Educational resources|Copy trading available
Cons: No integrated tax optimization|Could offer more webinars
The spread at Heritage Financial Inc is not what they advertise. During volatile markets it widens so much that you lose before the trade even starts. I found them through a financial advisor and initially thought the platform was good - until I started trading seriously.
Pros: Multiple order types|Copy trading available|Tax reports included|Intuitive for beginners
Cons: Slow to add new assets|Limited demo account features
Their execution during news is terrible. I had limit orders in place. When the news hit, my orders were not filled at the limit price - they were filled much worse. Heritage Financial Inc said it was market conditions. Same news, another broker filled me properly. They are not honest.
Pros: Risk management tools|Good mobile app|Reliable uptime|Personal attention
Cons: No dark mode on mobile
I gave Heritage Financial Inc a fair chance. After for over three years of usage, I can say with confidence that there are far better options available. The interface is clunky, the fees are higher than competitors, and the customer support team seems overwhelmed or understaffed.
Pros: Segregated accounts|Easy to use platform|Multiple order types|No hidden fees
Cons: Limited cryptocurrency options
After spending since I opened my account last year trying to make Heritage Financial Inc work for me, I have given up. The platform has too many limitations, the fees are not competitive, and the quality of their market data is questionable. There are much better options available.
Pros: Quick verification|Excellent charting|Wide product range
Cons: No dark mode on mobile|Slow to add new assets
After using Heritage Financial Inc for about eight months, I decided to move my account elsewhere. The platform was unreliable, withdrawals took an unreasonable amount of time, and I could never get a straight answer from customer service. Frustrating experience overall.
Pros: API access|Regular updates|Customizable dashboard|Fast support response
Cons: Some tools only available on higher tiers|Cannot customize dashboard fully
If you are reading this considering Heritage Financial Inc - run. I wish I had read more negative reviews after doing extensive research. I thought the positive ones were real. Maybe some are. My experience over for a few weeks now has been so bad I feel obligated to warn others. Do not make my mistake.
Pros: Easy to use platform|Great customer service|No hidden fees
Cons: Desktop app not available on Linux
Heritage Financial Inc seems more interested in acquiring new customers than taking care of existing ones. The marketing is aggressive but the product is mediocre. Once you are past the honeymoon period, the cracks in their service become very apparent.
Pros: Low minimum deposit|Two-factor authentication|Regular updates|Wide product range
Cons: No crypto staking|Live chat only during business hours